Signatures, seals, ancient writings and other curiosities: in this section, the papers themselves tell their stories. Explore the talking documents of Generali’s Historical Archives, from the handwritten curriculum of Kafka to the Kurrentschrift (Gothic cursive) of many 19th century documents, from precious 17th century manuscripts to the wax seals on early minutes and the signatures of many prominent people on the Italian and international landscape.

Chart scale model representing the development of the Life Insurance branch over a century (1929)

Fashion and statistics

The end of 19th century style of commercial communication may perhaps make us smile today, but it reveals a keen awareness of the human soul and a frank immediacy, which have little to envy of the multimedia interaction of our days.

When – like all large companies in the late nineteenth and early twentieth centuries – ...

The Generali Management at Palazzo Geiringer (Trieste, 1907)

Happy 75th birthday, Assicurazioni Generali!

Achievements should be celebrated, and the 75th anniversary of the company’s foundation in 1906 is commemorated evocatively in one of the most impressive photographs in the Generali Archives.

It portrays a group posed naturally in an elegant room. Printed on a warm background in sepia tones, it was found recently in the “Cella” of Palazzo Geiringer ...

Athletes of the Opera Nazionale Dopolavoro at the Foro Italico (Rome 1935) / Courtesy: Generali Group Former Employees Association in Rome

Muscles in black and white (and on canvas)

A large photo on display in the Rome office of the Generali Group Former Employees Association shows lean and muscular male athletes in white training kit. Their T-shirts display a shield with the legend “O.N.D. Assitalia”, and the photo is labelled “Roma 1935, Foro Mussolini, VII Concorso Ginnico O.N.D.” [Rome 1935, Foro Mussolini, 7th O.N.D. ...

Axonometric view of Piazza Barberini (1960s)

The INA building in Piazza Barberini disputed in the Fascist era: a journey through archive papers

In 1935 the Istituto Nazionale delle Assicurazioni (INA) bought the complex bounded by Piazza Barberini, Via Vittorio Veneto, Via dei Cappuccini (formerly Via Ferrea) and Via della Purificazione, in the Colonna district of central Rome – one of the most evocative areas of the eternal city – for the sum of 350,000 dollars, from the ...

Piero Dorazio, aquatint in 10 colors (1979)

Art in the Archive

In a warehouse at the Rome headquarters in Via Bissolati, a number of lithographs, drypoint prints, etchings and aquatints were recently discovered, plus what appeared to be tempera paintings but, astonishingly, turned out to be silk foulards, beautiful enough to be hung like paintings.

The artworks are held in large folders with the Assitalia logo. Inside, ...

The three Parcae (Budapest, 1903)

Special goddesses

Illustrated albums, illuminated diplomas and other precious objects originally produced to mark significant personal and company anniversaries are now held in the Generali Archive. Unique documents that offer various possibilities of reconstructing the business life and changing tastes of their times.

Among the Art Nouveau works, photo albums, and parchments decorated by leading illustrators of the ...